5 basic mistakes to avoid when writing an email newsletter

Emailing a group with a newsletter or email update should be easy. And it really is! But there are a few basic mistakes it's possible to make (as well as a lot of other things you could probably be doing better - but we'll leave these for another article). We're here to help you avoid these mistakes, and create effective emails. In fact our tool helps you avoid all of them.

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Why you should use an email newsletter tool (instead of your personal email account)

Lots of clubs, groups and societies still use personal email accounts (Hotmail, Gmail, Outlook, etc) to send emails to a large number of people in the group. Here's why it's not a great idea to do this - and using an email newsletter tool such as interests.me is a MUCH better idea. 1. A tool makes your emails look more professional Qu

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Your top 10 excuses for not starting an email newsletter tool

You probably already know that starting an email newsletter for your group, club or society would be a great way of keeping everyone in the loop, being more professional in your communications, and attracting more subscribers who might be your future members, volunteers, activists or trustees. So what's stopping so many community groups and clubs from starting an email newsletter? We've asked

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Podcast interview with Surrey Residents' Network

The very enthusiastic Paul Deach of Surrey Residents Network interviewed Helen for his podcast here. As you'll hear, Helen talked about the 'Generational Communication Breakdown', and why email is the best way of communicating for small community groups. Why it's essential to communicat

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Good Neighbour Schemes - could they work better together?

I've been thinking a lot about Good Neighbour schemes lately. It seems to me that there's a big opportunity to make these small voluntary schemes work better, with a bit of shared technology and a large dose of local collaboration. Good Neighbour schemes are the heroic all-year-round schemes that routinely help the less mobile members of our communities to get to hospital appointments, p

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20 things I learnt at LocalGovCamp

Last Saturday I experienced my first 'unconference' - LocalGovCamp 2016 in Birmingham, where over 100 local government people (and hangers-on such as me) came together to discuss whatever was uppermost on their/our collective minds. I wrote a list of what I learnt, and here's the list! Before I start,

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What makes Surrey worry?

I recently met up with Surrey County Council's Liz Fowler who is in charge of community resilience for Surrey, and she told me some amazing facts about what Surrey is most worried about when it comes to community resilience, and why her objective to get communities planning for the worst is so important. In Surrey, I had thought that the main worries for communities would be flooding, and s

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What voluntary infrastructure organisations fantasise about

I pitched and ran a session at the wonderful VCSSCamp yesterday. It was my second ever 'unconference' (read about my first here), and in case you don't know what an unconference is, it's a conference without an agenda, at least initially. The participants 'pitch' sessions and other participants hop

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Could the voluntary sector use email better?

At VCSSCamp (the recent unconference I attended), I led a session on email. Attendees were from Voluntary Sector infrastructure organisations from around the UK. Email is a topic I'm very interested in, because I am one of the founders of interests.me, an email newsletter network tool for the voluntary sector. It turned out that others

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On #LocalCharitiesDay, local charities need to communicate better

Today, Friday December 16th is the first ever Local Charities Day. Ever optimistic, this morning the Guardian published this article entitled "Local charities stretched to breaking, with half not sure of lasting five years", referencing

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Uber for Volunteering

There are loads of apps and software platforms out there to help potential volunteers find opportunities, or to help voluntary organisations recruit volunteers. But no-one (so far) seems to have seized the opportunity to create an "Uber for Volunteering" - an on-demand person-to-person (or person-to-group) local help marketplace that enables people to offer and receive local help, direct

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interests.me re-launches with a new look and new features

interests.me, the tool that helps non-profit organisations manage their communications, has re-launched with a ton of new features. The team aim to make interests.me the 'one stop shop' for multi-channel communications for small organisations. When interests.me launched only 12 months ago, it was mainly as an email newsletter tool. It earned acc

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